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Monday – Sunday, 11:00 – 21:00

PMU at Betty B. Amsterdam

PMU

Precision that lasts.

Permanent make-up that reads as you, not as make-up. Brows, eyeliner and lip blush, always starting with a consultation.

Treatments

What we offer

Every treatment starts with a consultation — the shape is mapped and the colour agreed before any pigment goes in.

Powder brows at Betty B. Amsterdam

Powder brows

Soft, shaded brows with a mapped shape. Includes consultation and a follow-up touch-up.

from €350150 min
Eyeliner at Betty B. Amsterdam

Eyeliner

From a subtle lash enhancement to a defined line. Includes a follow-up touch-up.

from €300120 min
Lip blush at Betty B. Amsterdam

Lip blush

Colour and definition through the lip, kept natural. Includes a follow-up touch-up.

from €400180 min
Touch-up at Betty B. Amsterdam

Touch-up

Refresh of existing PMU. Assessed at consultation — we may not be able to work over other studios' pigment.

from €15090 min

Indicative starting prices. Your exact quote comes out of the consultation.

Consultation

Is it right for you?

PMU is not suitable for everyone. Certain skin conditions, medications, treatments and circumstances — including pregnancy and breastfeeding — mean we will not treat, or will ask for clearance from your doctor first.

That is what the consultation is for. It is free, it takes about twenty minutes, and you will leave knowing exactly what is and is not possible.

Contraindications are assessed individually by the practitioner. Nothing on this page replaces that conversation.
Book a consultation
PMU treatment room at Betty B. Amsterdam

Healing

What the next six weeks look like

PMU is judged at the touch-up, not in week one. Knowing that up front saves a lot of worry.

  1. Days 1–3

    Darker and sharper than the final result. Some swelling is normal, especially on lips.

  2. Days 4–7

    It starts to flake. Do not pick — pigment comes away with the skin if you do.

  3. Weeks 2–4

    Colour softens and can look patchy or faded. This is expected; it is not the finished result.

  4. Week 6–8

    Touch-up appointment. This is where the shape and colour are finished properly.

Your artist

Who does the work

Questions

Before you book

Start with a consultation

Twenty minutes, no obligation. You leave knowing the shape, the colour, the price and whether it suits you.